Win the deals you can't afford to lose
Score the deal you care about most across seven areas, get a clear action plan to win it, and talk it through with a GTM Hero expert on a free 30-minute call, with the option to roll out enterprise agentic deal review across your team.
Free. No sign-up to start. A score out of 100 and a plan built around your deal in minutes, from operators with 35+ years of enterprise SaaS experience.
Deal Winning Plan
Will your deal close? Find out before your forecast call
Score the deal you care about most across seven areas, get the action plan to win it, then talk it through with an expert. Free.
Score your deal
A rigorous assessment of the deal you care about most: champion strength, Economic Buyer access, business impact, timeline, and more. A clear score out of 100 in minutes.
Free 30-minute action plan call
Book a free 30-minute call with a GTM Hero expert to walk through your action plan and pressure test the moves most likely to change the deal. No deck, no pitch, no obligation.
Enterprise agentic deal review
When you're ready, roll out your own AI deal agent across the team: every deal continuously rescored, coaching nudges where reps already work, trained on your own wins and losses.
What We Do
End-to-end GTM transformation
From automation to methodology to hands-on consulting, we cover every layer of your go-to-market motion.
Fractional Roles
Senior expertise, applied where it decides the deal
Three fractional roles built around the moments where deals are won or lost. Embed an operator into your team, on your schedule, at a fraction of the cost.
Why GTM Hero
Built by operators, for operators
We've sat in your seat. Our team brings decades of hands-on experience leading global SaaS sales, solutions consulting, and presales engineering teams.
Award-winning analyst relations, Force Management certified, with a track record of leading global presales organisations and delivering demos that close enterprise deals.
Senior Solutions Consultant across multiple SaaS verticals, building award-winning demo automation tools and technical demonstrations with a commercial mindset.
No theoretical consultants here. Every engagement is delivered by people who've carried quotas, built demo labs, trained teams, and closed enterprise deals.
GTM Hero Index
Zoom out: score your whole go-to-market
A free 5-minute diagnostic that scores your go-to-market across seven pillars, ranks you against enterprise B2B SaaS benchmarks, and pinpoints the three actions that will move the needle fastest.
Get Your GTM Hero IndexWhat We Build
Tools your team owns forever
Every project we deliver becomes yours, fully owned, branded, and integrated into your stack. No ongoing dependencies. No vendor lock-in.
Custom Demo Automation
Full API-driven demo engines that generate personalised product walkthroughs for any prospect, vertical, or use case.
Dynamic Landing Pages
ABM-powered landing pages that adapt content, imagery, and messaging to each target account in real time.
ABM Automation
Account-based marketing workflows that personalise every touchpoint across the buyer journey at scale.
Pricing Calculators & Tools
Interactive pricing tools and ROI calculators that help prospects self-qualify and build internal business cases.
One-Pager Automation
Auto-generated, prospect-specific one-pagers pulling real data, pain points, and tailored value propositions.
Training Material Builders
Automated creation of role-specific training decks, playbooks, and certification materials from your methodology.
Automated Video Creation
AI-powered personalised video demos and explainers generated for each prospect without a single recording session.
AI Sales Toolkits
Custom GPT-powered discovery assistants, deal coaches, role-play simulators, and qualification prompt engines.
How It Works
From zero to GTM hero
Discovery
We map your current GTM motion, tech stack, and pain points to identify the highest-impact opportunities.
Design
Custom methodology, automation architecture, and training plans tailored to your team, product, and market.
Deliver
Hands-on build and implementation, workshops, automation tools, playbooks, and AI toolkits.
Scale
Training, certification, and reinforcement so your team can run independently. We stay on call when you need us.
The Impact
Results that speak for themselves
Forrester reports that automated, personalised demos reduce preparation time by up to 90%, freeing SCs and AEs to focus on selling.
Teams using outcome-based selling methodologies see 25-40% higher win rates according to CSO Insights and Force Management research.
Fractional GTM engagements deliver senior expertise at a fraction of the cost, typically 70% less than a full-time VP hire with faster time to value.
Ready to transform your go-to-market?
Whether you need demo automation, a sales methodology overhaul, fractional leadership, or team training, we're here.