Senior GTM expertise without the overhead
Not every company needs a full-time VP of Sales, RevOps leader, or presales team. But every company needs the expertise. Get seasoned GTM operators embedded in your team — on your schedule, at a fraction of the cost.
Why Fractional
The smart play for startups & scale-ups
Hiring full-time senior GTM leaders is expensive, slow, and risky for early-stage and growth-stage companies. Fractional gives you the expertise now — when you need it most.
70% Cost Savings
A fractional engagement costs a fraction of a full-time hire — no base salary, benefits, equity, or recruitment fees. Deloitte research confirms fractional models reduce GTM leadership costs by up to 70%.
Days, Not Months
Full-time VP hires take 3-6 months to recruit and another 3-6 to ramp. A fractional leader starts delivering value in the first week because they've done it before — many times.
Scale Up and Down
Need 3 days a week during a product launch? 1 day a week for ongoing advisory? Fractional flexes with your needs. No awkward layoffs or over-commitment.
Battle-Tested Expertise
Our fractional consultants have led global GTM teams, built presales orgs from scratch, and closed enterprise deals. You get pattern-matched insight from day one.
Immediate Impact
No learning curve. We bring proven playbooks, frameworks, and toolkits that we adapt to your business. Your team gets structured methodologies from week one.
Zero Overhead
No office space, equipment, insurance, or management overhead. Pure expertise delivery with clear deliverables and measurable outcomes.
The Numbers
Fractional vs full-time: the math
Full-Time VP/Director
Up to 70% savings
Fractional with GTM Hero
What We Offer
Fractional roles we fill
Fractional RevOps Leadership
Strategic revenue operations leadership to align your sales, marketing, and CS data, processes, and technology — without a six-figure VP hire.
Fractional Solution Consulting
Senior SC expertise embedded in your team — running discovery, delivering demos, and training your reps on how to sell with technical credibility.
Fractional GTM Strategy
Executive-level go-to-market planning and execution. Ideal for startups building their first GTM motion or scale-ups entering new markets.
Fractional Presales Engineering
Deep technical presales support for complex deals — solution architecture, technical validation, and proof of concept management.
Is It Right For You?
Fractional is perfect when...
The Research
Why fractional is the growth-stage standard
Harvard Business Review reports that 78% of startups in Series A-B use some form of fractional executive, with GTM being the most common function outsourced.
Companies using fractional GTM leadership report an average 5.2x return on investment within the first year, according to SBI Growth research.
Fractional leaders deliver measurable outcomes 4x faster than new full-time hires because they bring proven frameworks and skip the ramp period entirely.
Need senior GTM expertise yesterday?
Tell us what you're building and where you are. We'll design a fractional engagement that gives you exactly what you need.